NFTs have been hot throughout 2021, and they’ve brought their momentum with them to 2022, with NFT marketplaces now mushrooming across the crypto space. A few of them get to stand out though, for a variety of reasons – from a large user base to marquee investor backing, and of course, great customer experience. Case in point – HoDooi.
HoDooi is a multi-chain marketplace that allows users to create, buy, sell and resell NFTs in a decentralized, permissionless ecosystem operating on Binance Smart Chain. It was co-founded by Matt Luczynski of Travala.com, backed by the world’s largest cryptocurrency exchange, Binance. $HOD is the native cryptocurrency token of the platform. Besides fuelling the HoDooi ecosystem, the $HOD token can be used to take part in other platform-centric activities, including staking, tiered membership programs, access to exclusive NFTs, among others.
HoDooi in 2021
HoDooi generated over $2 million in revenue via the launch and successful completion of V1 of the Staking and Farming Program in 2021. It registered more than 20,000 security verified users on its platform. HoDooi’s strategic partnership with one of the biggest projects in the crypto space, SafeMoon, gave its access to SafeMoon’s userbase of 2.9 million users. HoDooi also raised 4.3 million in a private investment round with the lead strategic investor, Crypto.com Capital.
The $HOD token also surpassed the 10,000 holders’ mark and is available across eight cryptocurrency exchanges such as Gate.io, Bitmart, Pancake Swap, Crypto.com, among others. The $HOD token got exposure to an audience of more than 15 million people when HoDooi completed a campaign for the Turkey Super Cup Final at Ahmet Bin Ali Stadium in Qatar on 5th January 2021.
HoDooi’s Performance in NFT Sphere
The platform facilitated the sale of Tyson Fury’s NFT collection with the one-of-one piece selling price of $987,000. Tyson Fury is one of the highest-selling sports stars in the world. Along with this, HoDooi released exclusive NFT drops with high-profile names, including Shannon Briggs, Cris Cyborg, Sophia The Robot, Muhammad Ali, Jackson 5, and Michael Jackson.
The platform partnered with top cryptocurrency projects such as Phantasma, Black Eye Galaxy, The NFT Agency, and Numbers Protocol. HoDooi has partnered with MetaGaurdians, a popular NFT play-to-earn game project with 49,000 active users. Along with other perks, the partnership will allow HoDooi users to own MetaGuardian’s NFTs, participate in the game, and claim free rewards such as avatars and wearables.
HoDooi’s 2022 Outlook
The platform formed partnerships with mainstream organizations such as Gold Star Promotions, Plogix Art Group, and RINE Virtual Reality. At VR’s front, HoDooi is actively working on a VR art gallery that will showcase NFTs exclusively.
Currently, HoDooi is working on a multi-million-pound sports marketing campaign to bring the HoDooi.com platform and $HOD token to the masses. To achieve this, the platform is already working closely with the Turkish Super League and will partner with various football leagues across Europe, Asia, and America throughout 2022.
HoDooi’s Bullish Outlook
HoDooi team consists of renown crypto advisors and enthaustics. It is the same team who has sold their previous and their first crypto venture to Binance, the biggest crypto exchange in the world. They are energetic, engaged in the space as well as with NFT artists, NFT collectors and $HOD investors. Team’s vision and strategic play has put this project in the spotlight. Founder and Co Founder know how to secure right partnerships for the Hodooi, while always informing the press about collaborations using the most reliable method for advertisement and growth.
HoDooi had a very successful year and all the lesson learnt and revenue is being funnel into v2 of project platform. While there is no doubt that the NFT market is saturated with thousands of NFT marketplaces and NFT collections but very few Platforms have sold a single NFT that is worth close to Million dollars, Hodooi has that honor under its belt. Venture into Gaming, metaverse and Global Football marketing are just the start for the new ATH!